He sent Business Insider a presentation explaining how startups can use what he calls "blitzscaling" - prioritizing speed over efficiency - to grow quickly when faced with an uncertain future, and beat out the competition to take over the market.
His new book, " Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies," focuses on the strategies and techniques that companies like these use to grow rapidly and stay ahead in their industries. Reid Hoffman, partner at Greylock and co-founder of LinkedIn, understands how to achieve the kind of hypergrowth needed to survive in a world of companies like Amazon and Google. Some may have ups and downs, while others see slow, steady growth over a longer period of time.
Most businesses don't experience the same trajectory, and a startup with a solid foundation won't always scale to become a force among its competitors. Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies Hardcover 9 October 2018 by Reid Hoffman (Author), Chris Yeh (Author), Bill Gates (Foreword) 1,657 ratings See all formats and editions Kindle Edition 300.00 Read with Our Free App Audiobook 0. The idyllic story of a Silicon Valley startup - beginning with just a few employees in a garage and consistently scaling over time until it's a major company with hundreds of workers - is the anomaly, not the prototype. The method requires taking risks in a 'do-or-die' environment, but. Startups carry unavoidable risk - small businesses have a 20% chance of failing in their first year, and a 50% chance after five years. 'Blitzscaling,' as Hoffman calls it in his new book, means prioritizing speed over efficiency in the face of uncertainty. Account icon An icon in the shape of a person's head and shoulders.
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